Best – http://abc.com/xyz-pqr.html
Or http://www.abc.com/xyz-pqr.html
Check your keyword in URL
Title – 55 to 60 characters
Descriptive and Relevant to your page (Relevancy is most important)
Description – 155 to 160 characters
Descriptive
and Relevant to your page (Relevancy is most important). If have phone
number and such important massage add in the last.
H1 – Check your main keyword in H1 Tag. On one page only one H1 tag used (important)
H2 to H6 - other keywords and variations can use in this tag
Keyword Density - Check keyword density in your page max 2% Check every word.
Use tools.seochat.com tool to check keyword density.
Content - content must be 250 to 500 or more in page.
Content must be unique use copyscape.com to check
Alt tag- check image, in alt tag must have keyword or keyword variations (not blank)
Logo – If logo is image in its alt tag must have main keyword
Check broken link
Sitemap.xml/html
urllist.txt
robots.txt
301 redirection
404 error page
HTML Validation
Google Analytic
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